OVERVIEW

“Boosting profitability but attracting and retaining the right clients – and employees; the intangible asset of organization”.

It is often said that it takes two to Tango. In the case of a service-driven company, it’s the chemistry between customers and people that makes the music. In Celemi Tango, six knowledge-intensive firms enter into still competitions as they try to win clients and recruit key personnel in a rapidly changing market. The overriding challenge is to develop both the intangible and tangible assets of the company and to secure the long-term profitability.

KEY RESULT

• Measure and market their company’s overall intangible value
• Target customers more effectively
• Manage the mix of clients and people to improve long-term chemistry, productivity and profit
• Find the balance between effective short-term goals and successful long-term planning
• Assess how an employee’s job and development path fits into the overall corporate strategy

KEY CONCEPT

• Market share
• Capacity Utilization
• Growth of tangible & intangible assets
• Profitability
• Brand image and reputation
• Competence development
• Growth potential of people
• Recruitment and retention
• Team chemistry
• Improvements in tools and processes
• Research & development

MATERIAL

• Board base business simulation
• minimum of 24 participants/class/facilitator
• 3 days (24 effective hours)
• Targeted audience : All employees in services or knowledge companies

WHO SHOULD ATTEND?

It is aimed to develop project management mind-set which is required for project success. It is recommended for all members of the organization who are involved in projects, either directly and indirectly.